Spotlight Video Features

Our innovative spotlight videos are redefining how you can increase public awareness, strengthen donor commitment, and grow your culture for philanthropy. We’ll elegantly unite art and science to capture what’s unique about your organization—including the perspectives and voices—and craft a compelling story that inspires your supporters to action.

SPOTLIGHT VIDEO

Utah State University Athletics

WHERE GRIT MEETS GREATNESS

It’s more than a game, match, or meet. It’s legacy in motion. From the crack of the bat to the roar of the crowd in Maverik Stadium, from the hardwood to the track, from the pool to the pitch, every Aggie moment pulses with pride, grit, and heart.

This video produced for USU’s 2024 campaign event in Salt Lake City UT captures what it means to be a USU athlete: standing for more than competition. It’s about character, resilience, and purpose. These student-athletes are champions on and off the field, balancing the pursuit of excellence in the classroom, in their communities, and in every arena they enter. They lead with integrity, give back with heart, and embody what it means to be an Aggie.

The video celebrates what makes USU Athletics unique: the pride, the power, and the relentless pursuit of something greater than themselves. Every cheer, every stride, every point scored reflects the dedication, teamwork, and Aggie pride that connect us all.

This is Utah State.
Champions in spirit, purpose, and pride.

“The ARC Collaborative captured the energy and heart of our Aggie community in a way that words alone never could. Through their video storytelling, they captured the heart of Utah State University Athletics — the grit, the pride, and the community that drives our programs. Their creative vision connected our audience to our mission, celebrating not just the wins on the field, but the character and spirit of our students who make it all possible.”

Scott Olson
Chief of Staff, USU Advancement
Utah State University